000 00354nam a2200133Ia 4500
008 220201s1997 xx 000 0 eng d
082 _a658.827
_bSEN
100 _aSengupta,Subroto
245 0 _aBrand positioning
_bstrategies for competitive event
250 _a10th rep.
260 _bTata McGraw Hill
_aNew Delhi
_c1997
300 _a299p.
942 _2ddc
999 _c9215
_d9215