000 00318nam a2200133Ia 4500
008 220201s1989 xx 000 0 eng d
082 _a658.8
_bPReference I
100 _aPride
245 0 _aMarketing
_bconcepts & strategies
260 _bHoughton
_aBoston
_c1989
300 _a818p.
700 _aFerrell
942 _2ddc
999 _c8683
_d8683