000			00303nam a2200133Ia 4500
008			220201s1992 xx 000 0 eng d
082			_a659.1 _bAAK
100			_aAaker, Batra & Myers
245		0	_aAdvertising management
250			_a4th
260			_bP H I N D _c1992
300			_a593
942			_2ddc
999			_c85663 _d85663