TY  - BOOK
AU  - ZEITHAML,VALARIE A.
AU  -  MARY JO,BITNER,
AU  - DWAYNE D.,GREMLER
AU  - AJAY,PANDIT
TI  - Services Marketing
SN  - 978935316077
U1  - 658.8  
PY  - 2020///
CY  - New Delhi
PB  - McGraw Hill
ER  -